Use customer data to provide personalized product recommendations via email.
For Example, An online beauty retailer can send targeted emails suggesting complementary products based on the customer's previous purchases or browsing history
Encourage customers to share their experiences with your products or services and feature user- generated content in your emails
Reward your email subscribers with exclusive discounts, early access to sales, or VIP promotions
For Example, A D2C furniture company can send an email to their subscribers offering a limited-time discount on their new
Set up automated emails triggered by specific user actions or behaviors
for Example : A meal delivery service can send an email with a recipe suggestion after a customer has made a purchase, encouraging them to use the product they bought.
Send emails after a customer makes a purchase to thank them, request feedback or reviews, and provide post-purchase support
For Example : A D2C electronics brand can send a follow-up email asking the customer to leave a review and offering tips on how to get the most out of their new device
Identify and target inactive subscribers with re-engagement campaigns. Offer incentives or ask for feedback
An example: Could be a subscription-based beauty box company sending an email with a special discount to inactive subscribers, along with a survey to understand their preferences better
Best with a well-maintained email list, relevant content, and regular testing.