Sana Fakir

Edtech brands are going all-in on digital advertising as we continue to transition into a digital-first world. Facebook Ads strategies for education are not so simple as they require significant effort. A per the report by Statista, Facebook reached 1.98 billion daily active users during the third quarter of 2022. Due to its popularity and […]

Performance marketing services cover many online marketing activities and are all about improving the online presence of your brand, products, or services. It comes in various forms such as social media marketing, search engine optimization, and offline marketing strategies. The goal of performance marketing is to drive awareness and action. This blog will cover insights

As content marketing becomes ever more important for businesses of all sizes, it’s important to understand why content is so crucial. Content is not just a piece of information that’s posted on a platform- it’s search-optimized content that is constantly relevant and is required to stay “fresh” for readers over a long period. “Content is

Facebook Lead Generation can be a compelling way to reach your target audience and generate potential leads. However, if not used in the right manner and in a strategic way your chances of getting effective results tend to decrease. There are very common mistakes that you may fall for and end up losing tons of

When it comes to E-commerce marketing the importance of E-commerce metrics to your online store’s success cannot be overstated. Knowing how your business is performing, and making informed decisions based on data is key to long-term success. E-commerce is a complex and ever-changing industry. Tracking key e-commerce metrics is essential for ensuring your business is

Lead generation excels when a campaign is looking to capture a piece of factual intelligence that could never be modelled or predicted through profiling and sophisticated propensity algorithms.”  – Chris Cunningham Are the results of your Facebook lead-generating advertising lacking? Do you require new suggestions for building and refining audiences so that you can increase

The future of marketing is looking very exciting! As we move into the next few years, there are some exciting trends that you need to be aware of. For the expected marketing trends in 2023, AI and data will be a big part of marketing by offering a unique experience to customers. Along with social

As social media continues to grow in popularity and importance, so too does the importance of online lead generation. In fact, qualified lead generation is now considered one of the most important aspects of marketing on social media platforms. This is because leads are the lifeblood of any business – without them, you’ll be unable