insightmaster

If you’re running an e-commerce store in 2025, there’s one question that keeps coming up:
“Should I invest more in Facebook Ads or Instagram Ads?”
Here’s the truth: Both work but they work differently.

Growing a startup in 2025 isn’t just about hustle, it’s about making smart digital marketing decisions. Meta Ads (Facebook & Instagram) still remain one of the most powerful growth tools. But the truth? Most startups are burning cash due to poor strategy, not poor spend.

If you’re a marketing professional or business owner looking to scale in 2025, Meta Ads Facebook and Instagram should be your frontline tools. The platforms might feel crowded, but done right, they still deliver incredible ROI.

Meta Ads (Facebook + Instagram) are one of the fastest, most effective ways to grow a startup today. But growth doesn’t happen with just a few boosted posts. It takes clear strategy, testing, and tracking.

If your goal is to reach doctors, specialists, or hospital decision-makers, you already know that time is short and attention is even shorter.

Choosing a hospital is a big decision for patients. Today, most people search online before they visit. In fact, 81% of patients check healthcare providers on social media before choosing (Think with Google, 2024).

More than 77% of patients today start their healthcare journey online. And the biggest platforms they visit? Facebook and Instagram the core of Meta’s ecosystem.

A Practical Guide for Business Owners and Marketing Professionals
Meta platforms like Facebook and Instagram have become essential tools for financial brands. But with rising ad costs and tighter privacy rules, audience targeting for financial services is more important than ever.

Digital marketing has changed a lot over the years, but Facebook and Instagram ads still lead for FinTech companies. Recent research shows that nearly 70% of FinTech marketers say Meta Ads provide the best return on investment compared to Google Ads or other channels. Why? There are three main reasons:

In the fast-growing world of fintech, digital payment solutions, lending products, and investment services are transforming how people manage money. For marketing professionals and business owners, Meta Ads offer powerful tools to reach the right customers efficiently. This blog will share 7 proven Meta Ad strategies tailored for payment apps, loans, and investment platforms, helping you boost user acquisition and growth.